Manistique, MI • Web Design • Branding • Photography

Make Them Say
"Whoa!"

Creative services for small businesses that stop the scroll and start the conversation.

Whoa, Nelly! - Upper Peninsula Branding, Photography and Design - Hero Collage Portfolio

My Services

Web Design, Graphic Design, Branding, and Personal Brand Photography designed to build your Upper Peninsula business piece by piece.

Explore the services of Whoa, Nelly! below. Select a category to see individual services and find the right fit for your current needs.

Web Design

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Starter

One-Page Presence

The "I Just Need to Exist"

A high-impact, single-page website designed to establish your digital presence. Includes a streamlined "About" section, integrated contact features, and foundational SEO to ensure you're found.

Investment Starting At $450

What's Included:

  • Single Page Site Your essential info, beautifully presented.
  • Initial SEO Setup Keywords and metadata implemented.
  • Contact Integration Easy ways for clients to reach you.
  • Mobile Optimized Looks beautiful on phones, tablets, and desktops.
  • 2 Rounds of Revisions Want changes? Cool. 2 rounds of revisions are included.
Featured

Long-Scroll Landing Page

The "Smooth Operator"

Everything your brand needs in one seamless scroll. A custom-built single page featuring an "About" section, a direct-line Contact module, and three bespoke sections tailored to your services or portfolio. Fully mobile-optimized and SEO-ready from day one.

Investment Starting At $750

What's Included:

  • Long-Scroll Experience: A deep-dive storytelling page with multiple sections.
  • Initial SEO Setup: Strategic keywords and technical optimization.
  • Mobile Optimized: Looks beautiful on phones, tablets, and desktops.
  • Clear Call-to-Action Designed to convert visitors.
  • 2 Rounds of Revisions Want changes? Cool. 2 rounds of revisions are included.
Best Value

5-Page Website Template

The "Full Send"

Give your business the green light with this 5-page web design. Includes Initial SEO Setup, Home page, Contact, About, and two other pages of your choice (typically Gallery and Services). Optimized for mobile.

Investment Starting At $1,200

What's Included:

  • 5 Core Pages Home, About, Services, Gallery, Contact.
  • Mobile Optimized Looks beautiful on phones, tablets, and desktops.
  • Initial SEO Setup Keywords and metadata implemented.
  • CMS Training Learn how to update your text and images.
  • Clear Call-to-Action Designed to convert visitors.
  • 2 Rounds of Revisions Want changes? Cool. 2 rounds of revisions are included.

Branding

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The Branding

Logo Design

The Identity Engine

Go beyond just a logo. This package delivers a complete brand system: a deep-dive strategy and voice guide to align your messaging, plus a full visual suite. Includes a responsive logo system (Primary, Secondary, and Wordmark), curated color palette, and typography selections built for a professional, "day-one" established feel.

Investment Starting At $1,500

What's Included:

  • Visual Foundation: Professional logo suite, curated color palette, and font selection.
  • Strategy & Voice: Deep-dive brand strategy and comprehensive voice guide.
  • Full Mark Suite: Primary logo, secondary variations, and wordmarks.
  • Optional Add-ons Social media icons, custom pattern, hand drawn icons

Graphic Design

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Quick Fix

Canva Support

Help with a Canva Design

Got stuck on a Canva design? I can jump in and polish it up.

Investment Starting At $25

What's Included:

  • Expert Polish Alignment, font choices, and layout fixes.
  • Quick Turnaround Get unstuck and back to work fast.
  • Brand Consistent Ensuring it looks like your brand.
Design it UP!

Make a Design Impact

Single Design Asset

Stop the scroll and capture attention with a high-impact, professionally designed asset. Whether it’s a strategic flyer, custom signage, or a digital ad, I apply expert visual hierarchy and brand alignment to ensure your message hits its mark. You’ll receive a polished, print-ready file plus a custom Canva template link for effortless future updates.

Investment Starting At $225

What's Included:

  • Single Focus Asset Flyer, Poster, Card, or Digital Ad.
  • 2 Rounds of Revisions Need changes? Cool. 2 rounds of revisions are included.
  • High-Impact Design Created to grab attention.
  • Easy Future Updates You’ll receive a polished, print-ready file plus a custom Canva template link for effortless future updates.
Popular

Digital Brochure Design

The "Digital Page-Turner"

A cohesive, standard-layout multi-page asset (5–10 pages) designed for a seamless reader experience. Perfect for digital menus, welcome guides, or brand brochures. This service focuses on visual hierarchy and layout consistency using client-provided copy and imagery.

Investment Starting At $650

What's Included:

  • 5–10 Designed Pages Perfect for menus, guides, product catalogues, or lookbooks.
  • Brand Alignment Colors, fonts, and style matched to your brand.
  • 2 Rounds of Revisions To perfect the details.
  • Easily Make Updates Final deliverables include a high-resolution print PDF and an editable Canva template link, allowing you to make simple text or image updates in the future without additional design fees.
Note: Design assets are digital files only. Printing not included.)
The Base

The Visual Foundation

Brand Essentials

A professional logo, color palette, and font selection to make you look established.

Investment Starting At $850

What's Included:

  • Professional Logo Primary mark designed for your brand.
  • Color Palette Curated colors that evoke your brand vibe.
  • Font Selection Typography pairings for headers and body text.
  • Style Sheet A single page quick-reference guide for your new look.
  • Revisions Want changes? Cool. 2 rounds of revisions are included.

Photography

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Per Product

E-commerce & Catalogue Photos

Product Photography

Clean, professional imagery to show off your goods. 5 images per product.

Investment Starting At $35

What's Included:

  • Base Pricing $35 per product for the first 10 products.
  • Volume Pricing Drops to $30 per product after the first 10.
  • 5 Images per Product Various angles and details tailored to your needs.
  • Clean Editing Color correction and standard backdrop/lifestyle styling.
Quick Updates

Quick. Professional. Polished.

The "Express" Branding Session

This 15-minute high-speed session is designed for local entrepreneurs, creatives, and professionals who need a visual refresh without the time commitment. Whether you need an updated headshot for LinkedIn or a few "lifestyle" shots for your social media feed, this session delivers premium results in a fraction of the time.

Investment Starting At $225

What's Included:

  • Location Downtown Manistique or nearby location in Manistique.
  • Focus 1 Outfit, 1 Location—keeping it streamlined and efficient.
  • Deliverables Minimum of 20 professionally edited digital images.
90 Minutes

Mini Brand Photo Session

The 90 Minute Power Branding Session

A high-efficiency experience for busy professionals seeking a significant brand evolution in a single visit. This focused 90-minute, single-location session includes pre-session brand discovery to ensure every minute is optimized to meet your specific goals.

Investment Starting At $500

What's Included:

  • 90 Minutes of shooting perfect for busy professionals.
  • 1 Location at your office or a selected venue.
  • Headshots & Lifestyle a variety of crops and styles.
3 Hours

Personal Branding Photo Session

The Image Architect

Build a comprehensive visual ecosystem for your brand. This three-hour, multi-look session focuses on curated storytelling scenes to capture the depth of your work. You’ll walk away with an extensive library of high-caliber visuals designed to foster a deeper connection with your audience across all platforms.

Investment Starting At $900

What's Included:

  • 3 Hours of shooting with multiple outfits and scenes
  • Detailed storytelling scenes that showcase your personality and expertise
  • Professional editing and color grading for a cohesive brand look
  • High-resolution gallery perfect for website, social media, and marketing materials
Full Day / 5 Hour

Full-Day Brand Production

The Branding Immersion

Our most comprehensive visual suite, designed for a total brand transformation. This full-day (5 hour) session accommodates up to three curated locations and multiple wardrobe transitions to capture a diverse range of brand concepts. The result is a high-impact visual bank that defines your online presence for the long term.

Investment Starting At $1,333

What's Included:

  • 5 Hours of shooting covering multiple aspects of your business.
  • Multiple Locations to capture diverse environments.
  • Complete Asset Library an abundance of edited images for year-round use.
  • Strategy Call pre-session planning to maximize our time.

Bundles

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The Overhaul

New Look. New Energy.

The Brand Facelift

For businesses that already have a website but need to look the part. Whoa, Nelly! overhauls your brand and your visuals with a cohesive professional look.

Investment Starting At $2,100

What's Included:

  • Brand Essentials: Full visual identity (Logo, Palette, Typography) and brand style guide.
  • The Business Immersion (Photography): A 5-hour deep-dive photo session to provide a massive library of fresh, professional content.
The Vision

Year-Round Consistency

The Content Injector

Consistent, high-end visuals delivered throughout the year to keep your brand fresh and relevant.

Investment Starting At $2,450

What's Included:

  • 4 Branding Sessions per year (spaced however you need) to keep your library filled with professional content.
  • 90 Minutes of shooting per session with professionally edited images.
  • Included Video: 1 Hour of Raw Reel B-roll capture included in every session.
The Location

Your Location. Found.

The Central UP Bundle

Whoa, Nelly! doesn’t just build websites; I build a digital destination that attracts ideal clients to your Upper Peninsula business.

Investment Starting At $3,350

What's Included:

  • The Atmosphere Session: A 2 hour deep-dive photo session capturing the soul of your space and products.
  • The Essentials Kit: A core visual identity (Logo, Typography, Colors) built for storefronts and social authority.
  • The Basecamp Website: A 3-page "Vibe" site including a Local Attractions Page and Initial SEO Setup. (Maintenance optional).
  • The Local Map-Pack: Full Google Business Profile optimization and SEO setup to put you on the literal map for "near me" searches.
  • The Local Discovery Asset: A designed Rack Card OR a 1-page Guest Info Sheet.
Note: Design assets are digital files only. Printing not included.)
The Launch

Total Brand Transformation

The Landmark Launch

The total "Done-for-You" transformation—Brand, Website, and Photography in one shot.

Investment Starting At $4,850

What's Included:

  • The Identity Engine (Branding): Full Mark (Logo) Suite, Brand Patterns, & Strategic Style Guide.
  • The Business Immersion (Photography): 5-hour photography session covering your space, team, and process.
  • The Launchpad (Web Design): 5-page professional website customized to your brand, including Initial SEO Setup. (Maintenance optional).
  • The Local Partner Plan (1st Month): 1 Hour of Content Updates per month.

More Services

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The Fuel

Smartphone Content Capture

The Raw Reel

The ultimate "low-friction" entry into recurring social content. This session focuses on capturing raw, authentic storytelling on your mobile hardware. I handle the framing and direction; you keep the footage. Perfect for the professional who manages their own edits but needs expertly-captured video files to level up their feed.

Investment Starting At $150

What's Included:

  • 1 Hour of B-roll capture on your personal phone
  • Cinematic vertical clips ready for Reels and TikToks
  • Social media DIY raw footage you can use immediately

Travel Zones (Raw Reels Only):

  • Zone 1 (0–20 mi): Included
  • Zone 2 (21–60 mi): +$75/session
  • Zone 3 (60+ mi): +$125 (Waived if 3+ clients)
Maintenance

Monthly Content Updates

The Local Partner Plan

1 Hour of Content Updates per month.

Investment Starting At $125/mo

What's Included:

  • 1 Hour of Updates Text changes, image swaps, or blog posting (you provide the copy).
  • Priority Support Jump to the front of the line.
  • Monthly Health Check Ensuring your links and forms work.
  • Rollover Hours Unused time rolls over for 3 months.

Looking for Something Else?

Whoa, Nelly! offers a wide range of additional services—from a simple graphic to a full brand launch. Let's create a custom solution for you.

Contact for a Custom Quote
Whoa, Nelly! - Upper Peninsula Creative Director Janelle Yeager - Portrait

Hi, I'm Janelle

Curated Brand Imagery & Design

I've been a professional photographer for over a decade (previously Janelle Yeager Photography), and I also hold a degree in Graphic Design which has been the behind-the-scenes partner in all my creative work for years. The creative studio of Whoa, Nelly! is the official home for that design expertise, bringing bold, professional visuals to small businesses and fellow creatives.

I'm an INFJ-T, which means I'm a deep thinker and a detail-obsessive. I live in a tiny house in the Upper Peninsula with my husband, pug, cattle dawg, and a yard full of chickens and ducks who provide the daily soundtrack to my design process.

Let's Get Started

Sound Familiar?

You built the business.
Now let's build the brand.

🎩

You're wearing all the hats — communications, accounting, CEO — and spinning every plate.

📸

On top of that, you need photos and designs that actually match your marketing strategy.

Whoa, Nelly! is here to help — so you can get back to the work that matters.

Ready to be Unforgettable?

Your brand deserves to be heard.

Start Your Project

Service Area

Based in Manistique, MI (Schoolcraft County).
Proudly serving the Upper Peninsula, from Marquette to St. Ignace and everywhere in between.
(Remote Design Services Available Worldwide)